bd2 blog

Categories:
bd2 [7]
marketing [5]
digital [14]
video [3]
Brand [2]
design [5]
user experience [2]
creative [1]
education [1]
umbraco [2]
business to business [1]
ecommerce [2]
social media [2]
events [2]
wigan [1]

The importance of video in a content marketing strategy

Categories: bd2 + marketing + digital + video

Video marketing has been around for a long time, but it feels like it's really reached maturity with all indications suggesting that it’s just going to continue to grow.…

Branding in the digital age

Categories: Brand

Brand equity is being created and destroyed at an unprecedented rate in today’s digital-first world…

5 factors for effective video marketing

Categories: video + marketing

Research from HubSpot, the leading marketing platform, has again highlighted that videos are the most important and sought after form of content when it comes to marketing brands…

Do I really need website support?

Categories: digital

Websites are increasingly complex, operating within an ever-changing environment of new internet browsers, devices, website technologies and security threats. Ongoing website maintenance and updates ensure a site’s continued wellbeing.…

We’re #DigitalFutures Ambassadors!

Categories: bd2 + digital + design

We’ve signed up as #DigitalFutures Ambassadors to help @McrDig bridge the digital skills gap and create a brighter digital future for Greater Manchester’s young people and the tech sector alike.…

'Design is going to disappear'?

Categories: digital + design

There aren't many designers or artists whose work is displayed in museums whilst they're still alive, but Philippe Starck's designs can be found in galleries and museums across the world. When Starck speaks it's always worth listening.…

The top 100 global brands

Categories: bd2 + marketing + Brand

Technology brands continue to dominate the top 100 with over half of the top 10 brands being technology businesses and Apple, Google, Amazon and Microsoft taking the top 4 positions according to Interbrand's latest annual report…

What is design worth?

Categories: digital + design + user experience

How do the the best design performers increase their revenues at nearly twice the rate of their competitors?…

Does Wework work?

Categories: digital

The ups and downs of the new breed of digital and technology companies, the ‘disruptors’ and the ‘unicorns’, are fascinating…

Improving Customer Lifetime Value

Categories: marketing

Customer lifetime value is one of the most important metrics to understand. So how do you improve it?…

Encouraging the digital and creative skills of the future

Categories: digital + creative + education

The demand for digital skills sometimes feels overwhelming but we can't moan about it and then not take any opportunities we get to help address it.…

User Experience in Business to Business platforms

Categories: digital + design + umbraco + business to business + user experience

Ux, which stands for User Experience - and I’ll apologise now for the use of these kind of abbreviations and acronyms as there’s lots of them coming up - has always been critical to the success of any…

bd2 meet up with Datel's Account Management team at Sherrington's

Categories: bd2 + digital + ecommerce

There's been a lot happening, some exciting new projects in the pipeline along with some new additions to Datel's Account Management team, so it seemed like a really good time for a catch up and a chat over a few pints, pies and peas - we are in Wigan after all - at our very own craft beer bar Sherrington's.…

What is a headless CMS? And what are the benefits?

Categories: digital + umbraco

A headless CMS comes into its own when an organisation needs multiple websites, The benefits are complete flexibility, efficiency and total control to manage any number of websites with any number of different Ui designs and all content in a single platform.…

Content is still king.

Categories: social media + marketing + video

The idea of content marketing isn't a new one. Back in 1996 Bill Gates was one of the first people to coin the ‘Content is King’ mantra.…

Greater Connected Amplify

Categories: bd2 + digital + design

It started with a study trip to Copenhagen and finished with a very nice buffet and a few drinks in Manchester's Corn Exchange. The Amplify program has been 9 months of training, learning, mentoring and strategising…

Connect 2019: bd2's e-commerce partner Datel's Conference

Categories: bd2 + digital + ecommerce + events

Datel are the largest Sage business partner in the UK and are widely recognised as the 'Rolls Royce' at Enterprise level - Sage X3, Sage 1000 and Sage 200 implementations and support. bd2 has been Datel's approved e-commerce partner for over 20 years working with them for clients such as Yokohama Tyres, Caudwell Group, Burberrry, Bunzl Group, Ralawise, Wax Lyrical, LG Harris and Boodles.…

Digital Futures - Manchester Digital's 'Tech Talents Schools Engagement Program' for educators and careers advisors

Categories: bd2 + digital + wigan

Speaking at Manchester Digital's 'Discover Digital Careers' event to educators and careers advisors from Wigan and Bolton.…

Fintech North Conference Whitworth Hall Manchester University

Categories: events

Fintech North Conference, Whitworth Hall, Manchester University.…

The Government publishes its 'Online Harms' white paper

Categories: social media + digital

"Voluntary actions from industry to tackle online harms have not been applied consistently or gone far enough." Jeremy Wright, Secretary Department of Digital, Culture, Media and Sport.…

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